Chapter 2 Non Verbal Communication
Chapter 2 Non Verbal Communication
Chapter 2 Non Verbal Communication
2nd Edition
Meenakshi Raman
&
Prakash Singh
Chapter 2
Non-verbal
Communication
Definition
Significance
Goals
Types
Effectiveness
• Express emotions
• Convey deception
• Kinesics
• Oculesics
• Haptics
• Proxemics
• Appearance & Artifacts
• Paralanguage / Vocalics
• Chronemics
Articulation of body
• Facial expressions : Infinite in variety; Neutral,
relaxed, tense, uplifted, droopy; 55% impact
• Postures : Right posture: Head position, legs,
angle of the body, body relaxation and tension,
height; Perceived competence
• Gestures : Arms & Hands; Conscious &
Spontaneous
Business Communication ©Oxford All rights reserved
University Press, 2012
Oculesics
Eye Contact
• Direct and powerful form; most noticeable
• Effect on three components of credibility:
dynamism, competence, trustworthiness
• Avoidance of eye contact
• Gaze and mutual gaze
• Differ among cultures
• Helps both the sender and receiver
Business Communication ©Oxford All rights reserved
University Press, 2012
Haptics
To comfort
To establish dominance
To establish bonds
Spatial Relationships
• Personal space / personal bubble / comfort zone
• Territorial boundaries directly influence daily
encounters
• Distance is crucial to send right signals
• Intimate, personal, social, public
• Culture-specific