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    Good Business Writing

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    madel guarin
    Good business writing follows rules, is easy to read, and attracts the reader. It balances audience expectations with industry standards, uses straightforward language, and meets the reader's expectations in a clear and concise manner to effectively communicate information.

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    © All Rights Reserved
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    Good Business Writing

    Uploaded by

    madel guarin
    15 views20 pages
    Good business writing follows rules, is easy to read, and attracts the reader. It balances audience expectations with industry standards, uses straightforward language, and meets the reader's expectations in a clear and concise manner to effectively communicate information.

    Original Title

    Good-Business-Writing (1)

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    Good business writing follows rules, is easy to read, and attracts the reader. It balances audience expectations with industry standards, uses straightforward language, and meets the reader's expectations in a clear and concise manner to effectively communicate information.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    15 views20 pages

    Good Business Writing

    Uploaded by

    madel guarin
    Good business writing follows rules, is easy to read, and attracts the reader. It balances audience expectations with industry standards, uses straightforward language, and meets the reader's expectations in a clear and concise manner to effectively communicate information.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 20

    Good Business Writing

    According to Edward P. Bailey

    Good business writing


    • follows the rules,
    • is easy to read, and
    • attracts the reader.
    Following the rules

    • Balancing audience expectations with industry


    standards for a document.
    • Common sense is important in writing!
    Following the rules…

    could also mean a writer can be creative!


    But…

    • A writer should
    • be well versed in how to use words correctly
    • Form sentences with proper grammar
    • And build logical paragraphs
    Easy to Read.

    • For a young audience, you may need to use


    straightforward, simple terms.
    • Don’t ignore their use of the language to avoid
    unnecessary barrier.
    • Profession-specific terms can serve a valuable purpose in
    writing precise concepts.
    • If audience is largely literate in the terms of the field,
    using industry terms will help establish a relationship
    with your readers.
    • The truly excellent writer is one who can explain complex
    ideas in a way that the reader can understand.
    • Sometimes, writer’s choice of a brilliant illustrative example
    can help get the point across.
    • it could also be the writer’s incorporation of definitions into
    the text so that the meaning of unfamiliar words is clear.
    • may also be a matter of choosing dynamic, specific verbs that
    make it clear what is happening and who is carrying out the
    action.
    Attracts the Reader

    • Will the audience want to read it?


    • There is an increase in gaining information from environment
    through visual, auditory, and multimedia channels, from YouTube
    to streaming audio, and to watching the news online. – that led
    to decreased attention span for reading
    • meaning that writers need to appeal to readers with short,
    punchy sentences and catchy phrases.
    Other qualities

    • Good writing meets the reader’s expectations.


    Meeting reader’s expectations

    • the writer needs to understand who the intended


    reader is – is it a boss, a coworker in another
    department, or an individual customer or vendor?
    A good writing…

    •Is clear and concise.


    • Avoiding errors in writing
    • accurately communicate all the intended
    information with a minimum of signal or message
    breakdown or misinterpretation.
    • Designing your documents, including writing and
    presentation, to reduce message breakdown is an
    important part of effective business
    communication.
    •Avoiding errors increases efficiency in
    writing.
    •reading similar documents prior to
    beginning your process of writing can help
    establish a mental template of your
    desired product.
    •Your ability to produce effective
    documents efficiently is a skill set that
    will contribute to your success.
    A good business writing is..

    •Effective and efficient


    • An effective writing is writing that succeeds in
    accomplishing its purpose.
    • Understanding the purpose, goals, and desired
    results of your writing assignment will help you
    achieve this success.
    • writing is both a process and a product, and
    your writing will continually require effort and
    attention to revision and improvement.

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