Level of "Job Satisfaction of Employees" in Reliance Life Insurance Company LTD
Level of "Job Satisfaction of Employees" in Reliance Life Insurance Company LTD
Level of "Job Satisfaction of Employees" in Reliance Life Insurance Company LTD
ON
A STUDY ON
SUBMITTED BY
AMITA SINGH
00118003916
UTTAR PRADESH-201306
1
CERTIFICATE
This is to certify that AMITA SINGH has completed her project report on “LEVEL
OF JOB SATISFACTION OF EMPLOYEES IN RELIANCE LIFE INSURANCE
COMPANY LTD.” under my supervision and guidance. She has submitted her
project report in the partial fulfillment requirement for revival of degree of MBA
from Guru Gobind Singh Indraprastha University, Delhi.
This work has not been submitted anywhere else for award degree all source of
information has been duly mentioned.
Project Coordinator:-
---------------------------
(Assistant Professor)
Greater noida
2
ACKNOWLEDGEMENT
I take this opportunity to express my gratitude to all those people who have been
instrumental I succeed completion of this project. I extent my sincere thanks to our
faculty guide MS SANOBER KHAN who helped me in all possible ways and
constantly encouraged throughout the project. I also thanks for her valuable
guidance, support and feedback. Her guidance enriched my knowledge
tremendously
I take the opportunity to express my gratitude and thanks to our computer Lab
staff and library staff for providing me opportunity to utilize their resources for
the completion of the project.
Amita Singh
3
TABLE OF CONTENTS
1 Introduction 6
Profile of company 15
2
Literature Review 22
3
Research Methodology 26
4
Data Analysis and
Interpretation 29
5
Conclusion and
Recommendation 48
6
Annexure 51
7.
Bibliography/ Reference 56
4
CHAPTER -1
INTRODUCTION
5
EMPLOYEE SATISFACTION – INTRODUCTION
“When your soldiers are motivated you can conquer the world.”
It gives clear evidence that dissatisfied employees skip work more often and
more like to resign and satisfied workers likely to work longer with
organization.
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FACTORS INFLUENCING JOB SATISFACTION
The major factors influencing job satisfaction are presented below:
SUPERVISION
To a worker, Supervision is equally a strong contributor to the job satisfaction as
well as to the job dissatisfaction. The feelings of workers towards his supervisors
are usually similar to his feeling towards the company. The role of supervisor is a
focal point for attitude formation. Bad supervision results in absenteeism and
labor turnover. Good supervision results in higher production and good industrial
relations.
CO-WORKERS
Various studies had traced this factor as a factor of intermediate importance.
One’s associates with others had frequently been motivated as a factor in job
satisfaction. Certainly, this seems reasonable because people like to be near their
friends. The workers derive satisfaction when the co-workers are helpful, friendly
and co-operative
PAY
Studies also show that most of the workers felt satisfied when they are paid more
adequately to the work performed by them. The relative important of pay would
probably changing factor in job satisfaction or dissatisfaction.
AGE
Age has also been found to have a direct relationship to level job of satisfaction of
employees. In some groups job satisfaction is higher with increasing age, in other
groups job satisfaction is lower and in other there is no difference at all.
MARITAL STATUS
Marital status has an important role in deciding the job satisfaction. Most of the
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studies have revealed that the married person finds dissatisfaction in his job than
his unmarried counterpart. The reasons stated to be are that wages were
insufficient due to increased cost of living, education to children etc.
EDUCATION
Studies conducted among various workers revealed that most of workers who had
not completed their school education showed higher satisfaction level. However,
educated workers felt less satisfied in their job.
WORKING CONDITION
The result of various studies shows that working condition is an important factor.
Good working atmosphere and pleasant surroundings help increasing the
production of industry. Working conditions are more important to women workers
than men workers
Evaluation Methods
When a company runs efficiently, it avoids wasted time and efforts. Often,
management does not know how effective tools and methods are, because the
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employees are the ones working with the tools on a regular basis. One objective
for an employee satisfaction is to identify problem areas that management may
not be aware of. For example, ask questions about the effectiveness of current
tools, equipment and communication procedures. Determine whether training
methods and materials are beneficial to the employees.
Often, out of fear, an employee conceals how he really feels about the workplace
environment. This leaves management in the dark, which leads to high turnover
rates and low employee morale. To determine employee perceptions, ask questions
that allow the employee to express his point of view. For example, ask how
satisfied he is with internal opportunities for growth or promotion, coaching and
development programs, management and supervisor attitudes, company benefits,
employee rewards and recognition programs.
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BENEFITS OF EMPLOYEES SATISFACTION
Employee satisfaction can be identified, tracked and improved with timely and
accurate survey information. The information gathered from employee satisfaction
surveys can give you the management knowledge that directly impacts the bottom
line and fosters positive employee relations in any or all of the following ways:
Employee surveys are a great way to keep in touch with reality. It helps you
understand unpredictability of human behavior. You finally have a medium that
would help you understand what your people are thinking, their aspirations,
reasons for dissatisfaction, and points for improvement straight from the horse’s
mouth.
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OBJECTIVE OF THE STUDY
1. To study and analyze the present level of job satisfaction of the employees in
Reliance life insurance company ltd.
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COMPANY PROFILE
Reliance Life Insurance Company Limited is a part of Reliance Capital Ltd. of the
Reliance - Anil Dhirubhai Ambani Group. The company acquired 100 per cent
shareholding in AMP Sanmar Life Insurance Company in August 2005. Taking
over AMP Sanmar Life provided Reliance Life Insurance a readymade
infrastructure and a portfolio. Reliance Capital Limited (RCL) is a Non-Banking
Financial Company (NBFC) registered with the Reserve Bank of India under
section 45-IA of the Reserve Bank of India Act, 1934.Reliance Capital sees
immense potential in the rapidly growing financial services sector in India and
aims to become a dominant player in this industry and offer fully integrated
financial services. Reliance Life Insurance is another step forward for Reliance
Capital Limited to offer need based Life Insurance solutions to individuals and
Corporates.
Reliance Life Insurance offers you products that fulfill your savings and protection
needs. Our aim is to emerge as a transnational Life Insurer of global scale and
standard.
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1.1Achievements
RLIC has been one of the fast gainers in market share in new business
premium amongst the private players with an incremental market share of
4.1% in the Financial Year 2007-08 – from 3.9% in April 07 to 8% in Feb
08.
Initiated Express Life – an Unique ’Over the Counter’ sales process for Unit
Linked Insurance Policies in the Industry.
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Awarded the Jamnalal Bajaj Uchit Vyavahar Puraskar 2007- Ceritificate of
Merit in the Financial Services category by Council for Fair Business
Practices (CFBP).
It is our aim to become one of the top private life insurance companies in India and
to become a cornerstone of RLI integrated financial services business in India.
· “To set the standard in helping our customers manage their financial future”.
Reliance Life Insurance would strive hard to achieve the 3 goals mentioned below:
Create best value for Customers, Shareholders and all Stake holders
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1.6. PLANS OFFERED BY RELIANCE LIFE INSURANCE
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(formerly Nithya Shree)
Pensions
Investments
Risk / Protection
Risk (Protection )
Pensions
Reliance Group Gratuity Policy
(formerly Group Gratuity Policy)
Reliance Group Superannuation Policy
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CHAPTER-2
LITERATURE OF REVIEW
22
LITERATURE REVIEW
Job satisfaction describes how content an individual is with his or her job.
The happier people are within their job, the more satisfied they are said to be. Job
satisfaction is not the same as motivation, although it is clearly linked. Job design
aims to enhance job satisfaction and performance; methods include job rotation,
job enlargement and job enrichment. Other influences on satisfaction include the
management style and culture, employee involvement, empowerment and
autonomous work groups. Job satisfaction is a very important attribute which is
frequently measured by organizations. The most common way of measurement is
the use of rating scaled where employees report their reactions to their jobs.
Questions relate to rate of pay, work responsibilities, variety of tasks, promotional
opportunity the work itself and co-workers.
The review of literature is conducted to analyze various factors for job satisfaction
in an organization. The books and articles of various authors are referred to find
out the kind of methods which are suited for rating in job satisfaction level. The
research has searched many books on job satisfaction to collect the literature about
the Job Satisfaction. To analyze the effectiveness of the Job Satisfaction level in an
organization. The information collected was confined to the journals published
about the human resource management. The review of literature helped the
research to conduct the survey in better and extensive manner. It should also help
the research for finding and getting deeper into the topic.
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increased as the person grew old where in the variables like gender, time in
hospital, position
held were controlled. Organizations should always focus on satisfying the
three basic needs (Individual motivators, Employee relationships and personal
relationships) of an employee which will in return help the employees in
achieving job satisfaction.
Melvin (1993) stated that the environmental design of an organization plays a very
important role in job satisfaction at the same time it also plays an important role in
employees high job involvement. A good environmental design of an organization
helps in resolving the conflicts and confusion. The author even cites that it is the
responsibility of the management to design the environment in such a manner
that it reduces the dissatisfaction where in the work tasks, working patterns
are properly mentioned.
Singh & Jain (2013) highlights on employees job satisfaction and its impact on
their performance. Employees’ attitude reflects the moral of the company. Happy
employees play an important role in the areas of customers’ service and sales as
they are the one to interact with the customer on a daily basis. Work environment
is the key factor in job satisfaction. Good work environment and good working
conditions leads to job satisfaction at the same time helps in increasing employee
work performance, profitability, customer satisfaction as well as retention
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Saks (2006) argues that organizational commitment also differs from engagement
in that it refers to a person’s attitude and attachment towards their organization,
whilst it could be argued that engagement is not merely an attitude; it is the degree
to which an individual is attentive to their work and absorbed in the performance
of their role
Spector (1997) says that in the economic and social sciences, numerous studies have
investigated which workers characteristics and organization features of determine or
related to job satisfaction. Locke (1976) stated that starting from psychology,
literature about job satisfaction was developed in a broad range of research fields.
Taylor says that systematic studies bout nature and causes of job satisfaction began
in the 1930s, through the importance of the worker` s attitude in determining their
satisfaction and productiveness was recognized long before. According to Staples &
Higgins, (1998) various theories have been building to explain what makes
employees satisfied with their job. A review of the literature indicates that there is
no general agreement on the definition of the determinants of job satisfaction. Job
satisfaction has been studied as the outcome of some factors or as the cause of some
consequences, such as job performance, absenteeism, labour, market mobility and
general life satisfaction.
Kretiner et al (1999) stated that in other words Hertzberg theory does not place
satisfaction and dissatisfaction at “opposite ends of a single, unbroken continuum”
but it considers satisfaction and dissatisfaction as separate dimensions. There is a
zero mid point where workers can be neither satisfied nor dissatisfied.
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CHAPTER- 3
RESEARCH METHODOLOGY
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RESEARCH METHODOLOGY
A research methodology defines what the activity of research is, how to proceed,
how to measure progress, and what constitutes success.
Sources Of Information:
a) Primary Data:
For collecting primary data an approved structure-questionnaire was used which
was a framework of various questions covering various aspects of job
satisfaction.
b) Secondary Data:
Available published books, magazines, journals etc. has been used to better
understand the concept, nature and even application of the problem so as to
derive fruitful result. Even the literature, Pamphlets, past reports and the website
of the company provided valuable inputs.
Questionnaire
Most of the information was collected by the way of filling the questionnaire by
the employees of Reliance life insurance company ltd.
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Sample Size: A total of 30 employees comprising of both executives and non-
executives were selected on random basis and responses were collected from
them.
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CHAPTER-4
DATA ANALYSIS AND INTERPRETATION
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DATA ANALYSIS AND INTERPRETATION
Responses No of % of
Respondents respondents
Yes 26 86
No 4 14
Total 30 100
% OF RESPONDENT
100%
80%
60%
40% % OF RESPONDENT
20%
0%
YES NO
Analysis–
Almost all employees agree that they are satisfied with their salary. The employees
disagreeing with the statement are negligible.
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2. Is your salary adequate for fulfillment of basic needs of your family?
Responses No of % of
Respondents respondents
Yes 28 94
No 2 6
Total 30 100
% OF RESPONDENT
100
90
80
70
60
50
% OF RESPONDENT
40
30
20
10
0
YES NO
Analysis-
Almost all the employees responded that their salary is adequate for
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3. Do you feel that your salary is according to your merit?
Responses No of % of
Respondents respondents
Yes 17 56
No 13 44
Total 30 100
% OF RESPONDENT
70
60
50
40
30 % OF RESPONDENT
20
10
0
YES NO
Analysis-
It can be observed from the above data the percentage of employees who feel that
their salary is according to their merit works is 56% and who says no, are 44%.
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4.Do you save from your present salary for future needs?
Responses No of % of
Respondents respondents
Yes 24 80
No 6 20
Total 30 100
% OF RESPONDENT
90
80
70
60
50
40 % OF RESPONDENT
30
20
10
0
YES NO
Analysis-
Majority of them responded that they save from their present salary for future
needs.
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5. Is there adequate opportunity for promotion?
Responses No of % of
Respondents respondents
Yes 22 74
No 8 26
Total 30 100
% OF RESPONDENT
80
70
60
50
40
% OF RESPONDENT
30
20
10
0
YES NO
Analysis-
The data shows that 74% employees feel that there is adequate opportunity for
promotion.
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6. Are you sure that you will get promotion in time?
Responses No of % of
Respondents respondents
Yes 10 44
No 20 66
Total 30 100
% of respondents
70%
60%
50%
40%
30% % of respondents
20%
10%
0%
Yes No
Analysis-
44% employees said that they were sure in getting promotion on time, whereas
66% said that they were not sure.
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7. Whether seniority is the only basis for promotion in your organization?
Responses No of % of
Respondents respondents
Yes 15 50
No 15 50
Total 30 100
% OF RESPONDENT
60
50
40
30
% OF RESPONDENT
20
10
0
YES NO
Analysis-
The response received was equal in number.50% of the employees agreed seniority
to be the only criteria and 50% of them disagreed.
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8. Do you have some right in respect of the security of your service?
Responses No of % of
Respondents respondents
Yes 30 100
No 0 0
Total 30 100
% OF RESPONDENT
120%
100%
80%
60%
% OF RESPONDENT
40%
20%
0%
YES NO
Analysis-
All the employees responded that they have got some right in respect of security of
their service
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9. Is this job according to your choice?
Responses No of % of
Respondents respondents
Yes 21 70
No 9 30
Total 30 100
% OF RESPONDENT
80
70
60
50
40
% OF RESPONDENT
30
20
10
0
YES NO
Analysis-
70% employees say that this job is according to their choice whereas 30% said No,
it is not.
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10. Do you want to join another job?
Responses No of % of
Respondents respondents
Yes 10 34
No 20 66
Total 30 100
% OF RESPONDENT
70
60
50
40
30 % OF RESPONDENT
20
10
0
YES NO
Analysis –
The data shows that 34% employees want to join another job whereas 66%
employees do not want to leave their present job, as they are satisfied with present
job.
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11. Does your work give prestige in society?
Yes 30 100
No 0 0
Total 30 100
% OF RESPONDENT
120%
100%
80%
60%
% OF RESPONDENT
40%
20%
0%
YES NO
Analysis-
All the employees responded that their work gives them prestige in the society.
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12. Do you feel that besides salary, rewards/incentives are necessary for job
satisfaction?
Yes 27 90
No 3 10
Total 30 100
% OF RESPONDENT
100
90
80
70
60
50
% OF RESPONDENT
40
30
20
10
0
YES NO
Analysis –
Most of the employees agree that rewards/incentives are necessary for job
satisfaction apart from the salary they get
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13. Is there adequate medical facility available to you and your family member?
Yes 16 53
No 14 47
Total 30 100
% of respondents
54%
53%
52%
51%
50%
49%
% of respondents
48%
47%
46%
45%
44%
Yes No
Analysis-
53% employees responded that there is adequate medical facility available to them
and their family members as and when required and rest 47% does not feel the
same.
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14. Do your seniors provide with regular feedback?
Responses No of Respondents % of
respondents
Yes 19 65
No 11 35
Total 30 100
% OF RESPONDENT
70
60
50
40
30 % OF RESPONDENT
20
10
0
YES NO
Analysis –
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15. Are officers of your organization pleased with buttering rather than your
ability?
Responses No of % of
Respondents respondents
Yes 12 40
No 18 60
Total 30 100
% OF RESPONDENT
70
60
50
40
30 % OF RESPONDENT
20
10
0
YES NO
Analysis-
It can be observed from the above data that the percentage of employees who feel
that the officers are pleased with buttering rather than ability works out to 40% and
those who disagree works out to 60%.
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16. Does your company have a culture that develops team spirit?
Responses No of % of
Respondents respondents
Yes 19 64
No 11 36
Total 30 100
% OF RESPONDENT
70
60
50
40
30 % OF RESPONDENT
20
10
0
YES NO
Analysis –
64% employees responded that the company has a culture that develops team spirit
whereas 36% responded that the company does not inculcate such culture
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FINDINGS
86% of employees agreed that they are satisfied with their salary and 14% of
the employees disagree with this.
94% of the employees responded that their salary is adequate for living and
6% of the employees does not agree with this.
56% of the employees feels that their salary is according to their merit work
and 44% of the employees feels that this not true.
80% of the employees says that they save their salary for future use and
other 20% of the employees do not save it.
74% of the employees feels that they get adequate opportunity for promotion
and 26% does not feels the same.
44% of employees agrees that they will get promotion on time, whereas 66%
were not sure about it.
Employees have mutual feeling about the organization has promotion policy.
Almost all the employees felt that there is no threat to their job.
70% employees find their job according to their choice and rest 30% do not
find so.
34% of the employees do to switch the job, 66% of the employees wants to
work in the same organization.
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All the employees responded that their efforts are valued and appreciated in
the organization.
90% of the feels that the reward based on the excellence in performance in
the organization is appreciated.
40% of the employees feel that the officers are pleased with buttering rather
than ability of work and rest 60% disagrees.
64% of employees feel that they work as team as the company provides
conducive environment (primarily and informally) and the people are also
friendly and supportive whereas 36% responded that the company does not
inculcate such culture
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CHAPTER-5
48
CONCLUSION
Overall analysis of the survey leads to the conclusion that Employees are satisfied
with their job. There is adequate opportunity available for promotion in RELIANCE
LIFE INSURANCE.
They feel that their work gives prestige in society. However there are some
opportunity areas for them as well such as work-life balance, working condition in
the organization, salary package which if taken care of would help them further
improve their score.
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RECOMMENDATION
1. Each and every employee should be provided proper training. The person
who needs training should be properly interviewed about the kind of training
he requires for his job. This would enable the employees to perform better
which will further lead to satisfaction.
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Annexure
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sQUESTIONNAIRE
1.Name : _
2. Age :
3. Gender :
4. Designation :
5. Monthly income:
a) Below 10,000 b) 10,000-20,000
c) 20,000-30,000 d) Above 30,000
6. Marital status:
a) Married b) Unmarried
Economic factors
Promotional Factors
Job Security
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Attitude towards Work
Others
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develops team spirit?
BIBLIOGRAPHY
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BIBLIOGRAPHY
Books
Journals
Aziri Brikend (2011), “Job Satisfaction”, Management Research and Practice
vol. 3 issue 4, pp: 77-86
Dr. Anitha R., Sep (2011), “A Study on Job Satisfaction of Paper Mill
Employees with Special Reference to Udumalpet and Palani Taluk”, Journal
of Management and Science, Vol. 1, No.1
Websites
www.google.com
www.Reliancelife.com
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