People: What Is The Research Method?

Research is an integral part of every small and big business.
It is important for an
organization to look into new areas and find new ways to expand their business. Research
can be defined as a systematic approach to study new fields, new material, or to look for
new dimensions in an existing field.
Research methods and research methodology are the two terms associated with research
which are confused by many people.
The research method is research methods are used to define the topic of the research and
to establish a deeper understanding about it whereas, research methodology is a
systematic approach to collect and evaluate data in the research process.
Let us learn about both these terms in detail and also learn how these terms are different
from each other
What is the Research method?
The research method consists of all the techniques and method which are employed by a
researcher in a research process to find the solution to the research problem. The sole
purpose of research methods is to find the solution.
Research methods can be of two types qualitative research methods and quantitative

research methods.
Qualitative research methods

The qualitative research method consists of open-ended and conversational research
methods. The qualitative research method is used to collect in-depth and detailed data
about the research topic.
Qualitative research methods are designed in such a way that reveals about the behavior
and perception of people under research.
Data collected from qualitative research methods are descriptive. Therefore, it is easy to
draw inferences from it. Qualitative research methods are widely used in the social
and behavioral sciences.
Methods like a focus group, one-on-one interviews, case study

research, ethnographic research, observation research, and record-keeping are the various
methods used in qualitative research. Click here to learn about the different methods used
in qualitative research in detail.
Quantitative research methods
Quantitative research methods are those methods where a systematic approach is used to
collect quantifiable of data by performing computational, mathematical, or statistical
techniques. The data collected through quantitative research methods are usually in
numerical form.
The proper outcome can be deduced by analyzing the data in a systematic form. The
results obtained through quantitative research methods are statistical, logical, and
unbiased.
These research methods are applied to a group of the population, which represents the
entire population.
Methods like survey research, cross-sectional surveys, longitudinal surveys, correlational

research, causal-comparative research, experimental research, are primary data collection
methods in quantitative research methods whereas the data collected from methods such
as educational institutions, public libraries, data available on internet, government and non-
government resources, and commercial information resources, etc. are the secondary data
collection methods in quantitative research methods. Click here to learn more about
quantitative research methods.
What is Research methodology?
The research methodology is referred to the study of methods and to establish an

understanding of why these methods were used for the research. Research methodology
provides a logical explanation behind the steps taken in the research.
Research methodology explains the means using which results were obtained in the
research.
Research methodology provides guidance for the research process. The main objectives of
research methodologies are concerned with the following aspects:
1. Suitable research methods for the research problem.

2. Determine the accuracy of the outcome of opted research
methods.
3. And, finally, to make sure that research methods are efficient
enough.
A well-defined methodology gives an explanation why a particular research methodological

approach is used for the research, in what order and how research methods were applied to
get the results of the research, what were the data collection methods, and explain the data
analysis and procedures thoroughly.
Key Differences between Research Method and Research Methodology
RESEARCH RESEARCH
METHOD METHODOLOGY
Research A Research
methods are methodology is
the methods systematic
used by approach to solve
researchers to the research
collect data to problem and to
conduct reach a new
research on a conclusio
RESEARCH RESEARCH
METHOD METHODOLOGY
particular
research topic.
The objective of The objective of
the research the research
method is to find methodology is to
the solution. determine the
solution by
applying correct
procedures of
research.
Research Research
methods are methodologies are
useful to apply applied in the initial
during the latter stage of the
stage of the research being
research
RESEARCH RESEARCH
METHOD METHODOLOGY
process. conducted.
Research A Research
methods are methodology is a
small part of multi-dimensional
research concept.
methodology.
Research Research
methods methodologies are
consist of used applied during
various the initial stage of the
techniques research to explain
where various the purpose of
studies and chosen methods and
experiments how they will serve its
are used to function.
conduct
RESEARCH RESEARCH
METHOD METHODOLOGY
research and
reach an
appropriate
conclusion.
Research Research
methods methodologies is a
consist of systematic strategy to
different achieve the decided
investigation objective.
techniques.
Research Research
method methodology
encompasses encompasses
of carrying out different techniques
an which are used during
experiment, the performance of
RESEARCH RESEARCH
METHOD METHODOLOGY
survey, test the experiment,
and so on. surveys, and test, etc.
Conclusion
A research methodology is concerned with the systematic approach to solving a research

problem by applying appropriate research methods. A clear research methodology is
important for the consistency and accuracy of the outcome produced by the research
methods.
Research methods are a small part of the whole research methodology process. Research
methods are used to find a solution to the research problem. Research methods are the
primary course to conduct research, and research methodology is all about the utilization of
research methods.
In the end, we can say that both research methods and methodologies are an important
part of research and important for each other’s existence.

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Research is an integral part of every small and big business.

What is the Research method?

Research methods can be of two types qualitative research methods and quantitative

Qualitative research methods

Methods like a focus group, one-on-one interviews, case study

Quantitative research methods

Methods like survey research, cross-sectional surveys, longitudinal surveys, correlational

What is Research methodology?

The research methodology is referred to the study of methods and to establish an

1. Suitable research methods for the research problem.

A well-defined methodology gives an explanation why a particular research methodological

Key Differences between Research Method and Research Methodology

methods are methodology is

the methods systematic

used by approach to solve

researchers to the research

collect data to problem and to

conduct reach a new

The objective of The objective of

the research the research

method is to find methodology is to

the solution. determine the

methods are methodologies are

useful to apply applied in the initial

during the latter stage of the

stage of the research being

methods are methodology is a

small part of multi-dimensional

methods methodologies are

consist of used applied during

various the initial stage of the

techniques research to explain

where various the purpose of

studies and chosen methods and

experiments how they will serve its

are used to function.

different achieve the decided

of carrying out different techniques

an which are used during

survey, test the experiment,

and so on. surveys, and test, etc.

A research methodology is concerned with the systematic approach to solving a research

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