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    Introduction To Psychology

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    Irfan Ul Haq
    Psychology is the scientific study of behavior and mental processes. It uses the scientific method to systematically collect and analyze data. Psychology has many subfields that study different aspects of behavior, such as biological foundations, cognition, development across the lifespan, health, social relationships, and more. Psychologists work in a variety of settings including universities, hospitals, schools, businesses, and independent practice. In business specifically, psychology knowledge can be applied to areas like marketing, human resources, advertising, and sales.

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    Introduction To Psychology

    Uploaded by

    Irfan Ul Haq
    22 views15 pages
    Psychology is the scientific study of behavior and mental processes. It uses the scientific method to systematically collect and analyze data. Psychology has many subfields that study different aspects of behavior, such as biological foundations, cognition, development across the lifespan, health, social relationships, and more. Psychologists work in a variety of settings including universities, hospitals, schools, businesses, and independent practice. In business specifically, psychology knowledge can be applied to areas like marketing, human resources, advertising, and sales.

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    Introduction to Psychology

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    Psychology is the scientific study of behavior and mental processes. It uses the scientific method to systematically collect and analyze data. Psychology has many subfields that study different aspects of behavior, such as biological foundations, cognition, development across the lifespan, health, social relationships, and more. Psychologists work in a variety of settings including universities, hospitals, schools, businesses, and independent practice. In business specifically, psychology knowledge can be applied to areas like marketing, human resources, advertising, and sales.

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    © All Rights Reserved
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    Download as pdf or txt
    22 views15 pages

    Introduction To Psychology

    Uploaded by

    Irfan Ul Haq
    Psychology is the scientific study of behavior and mental processes. It uses the scientific method to systematically collect and analyze data. Psychology has many subfields that study different aspects of behavior, such as biological foundations, cognition, development across the lifespan, health, social relationships, and more. Psychologists work in a variety of settings including universities, hospitals, schools, businesses, and independent practice. In business specifically, psychology knowledge can be applied to areas like marketing, human resources, advertising, and sales.

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    Introduction to Psychology

    Dr. Farjana Ahmed


    Professor
    Definition of Psychology:
    Psychology is the scientific study of behavior,
    and mental process.

    The Three Key Ideas:


    • Scientific
    • Behavior
    • Mental Process
    Scientific
    Scientific refers to the fact that the study of
    psychology is based on information collected
    through a set of systematic procedures
    known as the scientific method.

    Behavior
    Behavior is any activity that can be observed,
    recorded and measured.
    Mental Process
    Mental processes include thoughts,
    memories, emotions, motivations, dreams,
    perception and beliefs.
    The Sub-fields of Psychology:
    • Psychology’s Family Tree
    • The Sub-fields of Psychology can be likened
    to an extended family
    • Share a common goal: Understanding
    behavior
    • We can identify the key subfields of
    psychology by looking at some of the basic
    questions about behavior that they address
    What are the biological foundations of behavior?

    Behavioral neuroscience

    • Brain
    • Nervous system, and
    • Other biological system
    How do people sense, perceive, learn and think
    about the world?
    Experimental Psychology: Studies the process
    of sensing, perceiving, learning, and thinking
    about the word.

    Cognitive Psychology: Focuses on higher


    mental process, including thinking, memory,
    reasoning, problem solving, judging, decision
    making, and language.
    What are the sources of change and stability in
    behavior across the life span?

    Developmental Psychology: Stages of life,


    developmental tasks and change.

    Personality Psychology: Consistency in


    people’s behavior over time and the traits
    that differentiate one person from another.
    How do psychological factors affect physical and
    mental health?

    Health Psychology: Explores the relationship


    between psychological factors and physical
    disease.

    Clinical Psychology: Deals with the study,


    diagnosis, and treatment of psychological
    disorder.
    Counseling Psychology: Focuses on change and
    adjustment. Prevent serious mental health
    problems.
    How do our social networks affect behavior?

    Social Psychology: Study the complex networks


    of social relationships.

    Cross-cultural Psychology: Investigates the


    similarities and differences in psychological
    functioning across various culture and ethnic
    group.
    Other Sub-fields of Psychology:
    • Educational Psychology
    • Environmental Psychology
    • Evolutionary Psychology
    • Forensic Psychology
    • Industrial/Organizational Psychology
    • School Psychology
    • Sports Psychology
    Working at Psychology:
    Psychologists are employed in a variety of
    settings. For example:
    • University
    • Industry
    • Medical school/ other academic
    • School/ other educational area
    • Hospital/ other health service
    • Business
    • Government
    • Independent practice
    Psychology at Business:
    Understanding of human behavior is very
    useful those who are interested in careers in
    management and business. Market research,
    human resource, advertising and sales make
    direct use of knowledge gained in psychology
    courses.
    Position Obtained by Psychology Major at
    Business Field:
    • Advertising Trainee
    • Benefits Manager
    • Claims Specialist
    • Community Relations Officer
    • Customer Relations
    • Employee recruitment
    • Human resources Coordinator/Manager/Specialist
    • Labor relations manager/specialist
    • Management Trainee
    • Marketing
    • Product and services research
    • Retail sales management
    • Staff training and development
    • Trainer
    Thank You

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