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KPMG Task1

1. The data analyst identified multiple quality issues in the raw datasets including redundant outliers, missing values, inconsistent entries across tables, multiple data types in single columns, and duplicate values. 2. Recommendations were provided to address each issue, such as removing outliers and redundant data, dropping records with missing values, only analyzing synced data across customer tables, converting all values in problematic columns to the same data type, and standardizing abbreviations and values in columns with duplicates. 3. The client is asked to review the identified issues and recommendations to ensure consistent data quality before proceeding with further analysis.

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21 views

KPMG Task1

1. The data analyst identified multiple quality issues in the raw datasets including redundant outliers, missing values, inconsistent entries across tables, multiple data types in single columns, and duplicate values. 2. Recommendations were provided to address each issue, such as removing outliers and redundant data, dropping records with missing values, only analyzing synced data across customer tables, converting all values in problematic columns to the same data type, and standardizing abbreviations and values in columns with duplicates. 3. The client is asked to review the identified issues and recommendations to ensure consistent data quality before proceeding with further analysis.

Uploaded by

2021519199.shafaque
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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Dear [Name of the Client],

We have received the three raw datasets from SP rocket central Pty Limited. As per the preliminary
task, in the below-mentioned list, we have analysed the quality of the raw data and we found multiple
quality issues that need to be addressed. Also, we have suggested recommendations to mitigate the
quality issues and improve the effectiveness of the data.

1. Redundant Outliers.
Issue: Some of the data values are outliers and can disrupt the whole dataset. For example, The
customer ID “34” with the name of Jephthah Bachmann was born in 1843, meaning that he is
175 years old which is an error in the data in the Customer Demographic Table.

Recommendation: Remove the redundant data as it may skew the distribution of the dataset.

2. Missing Values.
Issue: Multiple attributes like “Online Order”, “Brand Name”, “Product Line”, “Product Class”, “
Product Size”, “Standard Cost”, and “product_first_sold_date” in the Transactions table had
blank values. Also, In the Customer Demographic “Job Title”, “Job Category” and “Tenure” some
of the records are missing.

Recommendation: As the percentage of missing values in the datasets is low as compared to


the whole dataset we can go proceed by removing them.

3. Inconsistent Entries across the datasets.


Issue: There are an additional number of entries in customer_ids in the Transactions
table than Customer Demographic and Customer Address Table. Hence, the skewed
data cannot be used if there are any missing records.

Recommendation: We will only perform the analysis on the synced data of all the three
customer tables across the customer_ID.

4. Multiple DataTypes for a Single Column.


Issue: For the attribute “Standard Cost” in the Transaction table there are some records with
special string characters which causes inconsistency in the dataset.

Recommendation: Remove the special characters from the records and convert all the
characters into numeric data to ensure consistent data types.

5. Duplicate values for the same column.


Issue: In the “State” Column of the Customer Address Table multiple duplicate values were
found such as “VIC” & Victoria, “NSW” & “New South Wales”. Also, the issue is in the “Gender”
column of the Customer Demographic Dataset.
Recommendation: To use abbreviations of the states instead of full names for all the records to
ensure consistency across addresses. For Gender Column, the records “U” can be imputed with
the distribution of the dataset.

Please look into the above-mentioned quality issues along with the recommended changes to
ensure the consistent quality of the dataset across all the tables. If all the suggestions are
matched we can proceed with further analysis of the data to find some suitable insights for the
company.

Regards,
Vinit Shetty.

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