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Strategic Management

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5 views

Strategic Management

Uploaded by

stephenonline25
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Maria Fe Mendoza

October 06,2024

Midterm Examination in Strategic Management

Instructions: Read the following statements carefully and write the answer
that corresponds to your
response.
I. Identify the following.
Business Administration 1. It is the administration of business to create the
highest level of efficiency.
Business _______ 2. Is a human activity carried out by the unified
efforts of different categories of
people, to produce wealth through production and distribution of the goods
and services.
Marketing _____________3. It includes the actors and forces that affect
management’s ability to build and
maintain successful relationships with customers.
Internal Factors (company policy/Resources/Employee Skill 4. Forces
affecting operations that are within the control of the company.
5. It consisting of forces that are beyond a company’s control.
Economic conditions
Political and legal factors
Social and cultural trends
Technological advancements
Competitive forces
Environmental factors
Global influences
II. Case Study Analysis.
Given a specific company (e.g.,Netflix), perform a SWOT analysis and
suggest potential strategic initiatives
based on your findings.

SWOT Analysis for Jollibee

Strengths: Weaknesses:
Famous Brand: Well-known, especially in the Adapting Abroad: Sometimes struggles to fit
Philippines and Asia. into new countries.
Variety of Foods: Lots of different menu High Costs: Expensive to run so many
options. stores.
Loyal Customers: People love it and keep Home Market Reliance: Most money comes
coming back. from the Philippines.
Growing Worldwide: More and more
locations opening up globally.

Opportunities: Threats:
Expand Globally: Open more stores in new Competition: Competing with other big fast-
countries. food chains.
Tech Improvements: Use more tech for Economic Issues: Economic problems can
orders and deliveries. affect sales.
Healthier Options: Add healthier foods to the Regulations: Different rules in different
menu. countries.
III. Essay. Maximum of two paragraph in each question.
1. How do mission and vision statements influence strategy?.

A company's mission and vision statements outline its goals and


values, which serve as a guide for the organization's strategy. The
company's vision describes its future goals, but the mission describes
the company's goals and the type of work it completes. Together, they
influence the company's strategy for achieving its goals

All employees benefit from these declarations as they keep the


company's priorities in mind. Additionally, they communicate the
company's principles and goals to partners and customers, which aids
in decision-making and the creation of long-term planning.

2. Define competitive advantage and look for one company who


has doing competitive advantage.

A corporation has a competitive advantage when it provides a better


product or service than other companies, such as more affordable
prices, superior quality, or unique items. It's what sets the business
apart and draws in more clients, resulting in its commercial success.

Amazon is one such instance. Its quick delivery service, extensive


product selection, and affordable costs give it a competitive edge.
Because customers frequently select Amazon for its simple operation
and confidence, it is difficult for other companies to compete.

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