unit 1_Types of Research
unit 1_Types of Research
1. Descriptive research: It includes surveys and fact – finding enquiries of different kinds. The
major purpose of descriptive research is description of the state of affairs as it exists at
present. The methods of research utilized in descriptive research are survey methods of all
kinds, including comparative and correlational methods.
2. Analytical Research: It is a form of research where the researchers have to make do with the
data and factual information available to them and interpret this information to undertake
an acute evaluation of data. The researcher uses facts and information already available and
analyse them to make a critical evaluation of the material.
3. Applied Research: It aims at finding a solution for an immediate problem facing a society or
an individual/business organization. Research aimed at certain conclusions facing a concrete
social or business problem is an example of applied research. Research to identify social,
economic, or political trends that may affect a particular institution, marketing research,
evaluation research are example of applied research. Thus, the central aim of applied
research is to discover a solution for some pressing practical problems.
4. Fundamental Research: It is mainly concerned with generalization and with the formulation
of a theory. Research concerning some natural phenomenon or relating to pure
mathematics are example of fundamental research. Fundamental research is directed
towards finding information that has a broad base of application and thus, adds to the
already existing organized body of scientific knowledge.
6. Qualitative Research: It is concerned with qualitative phenomenon; it dives into the “why”
alongside the “what” for instance when we are interested in investigating the reasons for
human behaviour about why people think or do certain things we conduct ‘motivation
research’. It uses techniques such as in-depth interview, word association tests, sentence
completion tests, Likert test and similar other projective techniques. Qualitative research is
especially important in the behavioural sciences where the aim is to discover the underlying
motives of human behaviour.
8. Empirical Research: This research method focuses solely on aspects like observation and
experience, without focusing on the theory or system. It is data-based research, coming up
with conclusions which are capable of being verified by observation or experiments.
Empirical Research is mainly undertaken to determine proof that certain variable are
affecting the others in a particular way.
This type of research can also be termed as experimental research. In such a
research it is necessary to get facts first hand, at their source, and actively to go
about doing certain things to stimulate the production of desired information.
In this research a hypothesis is generated and then a path is undertaken to confirm
or invalidate this hypothesis. Empirical research is appropriate when proof is sought
that certain variables affect other variables in some way.