Session 8 Slides

Business Academic
Skills
Session 8
Presentation preparation
Today we will...
● Organize our knowledge about presentation

structure and preparation process
● Interview our classmates for audience analysis
info
● Revise our group presentation outlines
Ask & answer the following
questions
1. What was your positive experience of public speaking?
Describe in detail.
2. What was your negative experience of public speaking?
Describe in detail.
3. Why is public speaking the most feared activity for so many
people?
Public speaking...
Helps to build a
career!
INFORMATIVE vs PERSUASIVE
What do you think is the deference.

Informative type 1: Tools &
Mechanisms
Informative type 2: Process &
Procedure
Informative type 3:
Incidents
Informative type 4: Ideas
Useful links to presentations & speeches beyond
TED talks:
1. Talks at Google
2. BigThink
3. Ideacity (Canadian TED Talks)
4. The Moth (storytelling)
5. RSA (The Royal Society for Arts; their
YouTube channel famous for its short animations)
6. Creative Mornings
Which of the 4 types
is your group
presentation?
The audience for your
presentation is…
Audience
analysis:
WHY?
Audience analysis:
WHAT do we
need to know?
Audience analysis:
HOW are we going
to do it?
Audience analysis
interviews
Audience analysis
interviews
STEP 1:
Make notes to present
Use some of the below questions to conduct an
interview with the other group about their
expectation when it comes to your topic.
1) What do you already know about our topic?

2) What is your attitude towards this topic?
3) What would you expect to hear in this speech?
4) What would you like to learn about this topic?
5) How could you practically use the information about this topic?
6) What would make our topic interesting for you?
7) Are there any terms or concepts that you might find confusing about our topic?
8) Are there any issues about our topic that you might find offensive/uncomfortable?
Audience analysis interviews
STEP 2:
Select the team
representative (a.k.a. the
Interview another
team. Note down
their answers.
Use some of the below questions to conduct an
interview with the other group about their
expectation when it comes to your topic.
1) What do you already know about our topic?

2) What is your attitude towards this topic?
3) What would you expect to hear in this speech?
4) What would you like to learn about this topic?
5) How could you practically use the information about this topic?
6) What would make our topic interesting for you?
7) Are there any terms or concepts that you might find confusing about our topic?
8) Are there any issues about our topic that you might find offensive/uncomfortable?
Discuss the audience analysis results!
Building a STEP 1: Create a P______
presentati statement.
STEP 2: Formulate
on your C______ idea.
STEP 3: Organize your
M___ points.
Building a STEP 1: Create a
presentati PURPOSE statement.
STEP 2: Formulate
on your CENTRAL idea.
MAIN points.
STEP 1: ● It is a complete
sentence.
Create your specific
● It contains one idea
purpose statement only.
= what you want your
audience to know / do by
● It uses
the end of the measurable/A
presentation.
Only for you! CTION verbs.
By the end of our presentation,
the audience will be able to
<DO WHAT?>
Use BLOOM’s TAXONOMY to help you
Image source: https://teaching.charlotte.edu/

GOOD EXAMPLE BAD EXAMPLE
By the end of our By the end of our

presentation, the audience presentation, the audience
will be able to understand
will be able to list 3 ways to
more about different ways to
bring gender equality to
bring gender equality to the
the workplace.
workplace.
● It is a complete sentence, and
never a question.
STEP 2: ● It contains one idea only.
● It has a subject (who or what
Formulate your the speech is about) and a
central idea focus (specific, key
emphasis about the
= the essence of the speech
subject).
● It is stated in the intro and
conclusion of your
presentation.
Turn these questions into appropriate central ideas.
How can you become a better Are you aware of the benefits of
student? → regular exercise? →
Guidelines on how to become a better The benefits that regular exercise can
student. offer you.
Turn these phrases into appropriate
central
How televisionideas.
violence affects
Buying a used motorbike wisely. →
children. →
The effect of violence shown on television

and its impact on children. Wise choices that you need to make when
buying a used motorbike.
● Express points in
complete sentences
STEP 3: ● One point = one key
Develop and organise idea
your main points ● Check that all points
to help your audience follow
develop the central
along idea
● State points in parallel
grammar structure
STEP 1: Create a
PURPOSE statement.
Use these steps on
your group STEP 2: Formulate
presentation. your CENTRAL idea.
MAIN points.
PRESENTATION
Introduction
❏ Generate interest by attention-grabbers a.k.a.
HOOKS (startling facts, stories, questions, quotes,
images, references to the audience/presentation
occasion, humour)
❏ Offer benefits (why is this worth our time?)
❏ State the central idea
❏ Preview main points
Body
❏ Develop main points with verbal & visual
support
❏ Remember to use transition and
signposting language
Conclusion
❏ Restate central idea
❏ Summarize main points
❏ Have a meaningful closure!
Class spread sheet → Peer review
Group task
Use the template
for improving your
current group
presentation
outline.
Group task
Give feedback on
the outline.
Assessment criteria for this presentation will
include:
GROUP points (10/15):
❏Content, Structure & Organization

❏Visuals & Design
INDIVIDUAL points (5/15):
❏Delivery
Looking ahead:
Presentation REHEARSAL (with slides): Session 10

TO-DO LIST for Session 8
MOST important:
Group presentation rehearsal!
Be ready for an in-class REHEARSAL of your presentation!
You will rehearse your presentations and receive feedback from

other groups.
TO-DO LIST for Session 9, Part 1
❖ READ for QUIZ: Unistep Chapter 11 (very short!); Braun et al. Modules
4 and 5
❖ Individual project report: DRAFT (link in the spreadsheet, allow
comments to “anyone with the link” for in-class peer feedback
workshop)
Your draft document should include:
(a) Your report topic
(b) Detailed IMPROVED PAIBOC analysis for your report
(c) Required report sections with the draft of their content.
TO-DO LIST for Session 9, Part 2
❖ HW8 (individual submission):
Three-column research notes.
As you work on your report draft, create a three-column note table
with your research notes on sources that you have read/want to use
for your individual project.
Include at least 2 sources in this HW assignment.
To help you organize and present your notes, turn to Unistep:

- p.123 - content of the three columns (WHERE? WHAT? SO WHAT?)
- p.124-125 - example
- p.215-219 - further, more detailed and analytical example
Thank you
and
see you next week!

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Business Academic

● Organize our knowledge about presentation

What do you think is the deference.

1) What do you already know about our topic?

1) What do you already know about our topic?

Image source: https://teaching.charlotte.edu/

By the end of our By the end of our

student? → regular exercise? →

The effect of violence shown on television

❏Content, Structure & Organization

Presentation REHEARSAL (with slides): Session 10

You will rehearse your presentations and receive feedback from

Include at least 2 sources in this HW assignment.

To help you organize and present your notes, turn to Unistep:

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