BAS - Session 8 - Student Slides - PC

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Business

Academic Skills
Session 8
Presentation preparation

Lecturer: Pascal Chabot


pascal.chabot@isb.edu.vn
Public speaking...
...helps to
build a
career!
INFORMATIVE vs
PERSUASIVE
Informative type 1: Tools &
Mechanisms
Informative type 2: Process &
Procedure
Informative type 3:
Incidents
Informative type 4:
Ideas
Which of the 4 types is your
group presentation?
1. Informative type 1: Tools & Mechanisms
2. Informative type 2: Process & Procedure
3. Informative type 3: Incidents
4. Informative type 4: Ideas
Audience WHY did you choose your topic?

analysis:
WHY are they interested in your topic?

- To gauge what kind of language to

WHY? -
use
So you can target your slides to
the right audience
- We will know what type of
information to present to them.
- What approach to take, how to
perform
Audience
You need to KNOW THIS
analysis: about the audience
WHAT do we - Age
- Interests
need to know? - Occupation
- Expectations
- What they know about
your topic
- Objections to the topic
Audience analysis:
HOW are we HOW will you do the research?
going to do it? - Survey
- Guess
- Ask directly (interview)
- Observations
Discuss the audience
analysis results!
STEP 1: Create a
PURPOSE statement.
Building a STEP 2: Formulate
your CENTRAL idea.
presentation STEP 3: Organize your
MAIN points.
What Makes a PowerPoint Presentation Effective?
● Prepared to Win. Research, plan and prepare your presentation professionally. It helps you
deliver an effective message to your target audience.

● Designed Correctly. Your visual points should stand out without overwhelming your
audience. A good PowerPoint presentation visual shouldn't complicate your message.

● Practiced to Perfection. Rehearse your timing and delivery so that your points land as
practiced with a live audience.

● Delivered with Poise. Present with a relaxed inner-calm and confident outward projection.
Give your audience warmth, excitement, and energy.

● Free from Mistakes. Avoid typos, cheesy clip art, and miscues like reading directly from your
slides.
STEP 1:
• It is a complete
Create your sentence
specific purpose
• It contains one idea only
statement
= what you want your • It uses
audience to have
accomplished by the end measurable /
of the presentation. ACTION verbs.
Only for you!
By the end of our
presentation, the audience
will be able to <DO WHAT?>
Use BLOOM’s TAXONOMY to help you

Image source: https://teaching.charlotte.edu/


INFERIOR EXAMPLE SUPERIOR EXAMPLE

By the end of our By the end of our presentation,


presentation, the audience the audience will be able to
explain (higher order thinking
will be able to list 3 methods skill - shows a more complete
that can be used to bring understanding) 3 methods that
gender equality to the can be used to bring gender
workplace. equality to the workplace.
● It is a complete sentence,
STEP 2: and never a question.
● It contains one idea only.
Formulate your ● It has a subject (who or
what the speech is about)
central idea and a focus (specific, key
emphasis about the
= the essence of the speech subject).
● It is stated in the intro and
conclusion of your
presentation.
Turn these questions into appropriate
central ideas.
1. How can you become a better student? →
Example: Specific ways to become a better student

2. Are you aware of the benefits of regular exercise? →


Example: The importance of being aware of the benefits of regular exercise

3. How television violence affects children. →


Example: Violent television programs affect children in many ways

4. Buying a used motorbike wisely. →


Example: The safest way to buy a used motorbike.
STEP 3:
Develop and  Express outline points in
complete sentences
organize your  One point = one key idea
main points  Check that all points
develop the central idea
to help your audience follow
along  State points in parallel
grammar structure
PRESENTATION
OUTLINE
Introduction
❏ Generate interest by attention-grabbers a.k.a.
HOOKS (startling facts, stories, questions, quotes,
images, references to the audience/presentation
occasion, humour)
❏ Offer benefits (why is this worth our time?)
❏ State the central idea
❏ Preview main points
Body
❏ Develop main points with verbal & visual
support
❏ Remember to use transition and signposting
language
Conclusion
❏ Restate central idea
❏ Summarize main points
❏ Have a meaningful closure!
Assessment criteria for this presentation
will include:
GROUP points (10/15):

❏ Content, Structure & Organization


❏ Visuals & Design
INDIVIDUAL points (5/15):

❏ Delivery
Looking ahead:

Presentation REHEARSAL (with slides):


Session 10
Useful links to presentations & speeches
beyond TED talks:

1. Talks at Google
2. BigThink
3. Ideacity (Canadian TED Talks)
4. The Moth (storytelling)
5. RSA (The Royal Society for Arts; their YouTube channel is
famous for its short animations)
6. Creative Mornings
Thank you
and
see you next week!
pascal.chabot@isb.edu.vn

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