Slippery Slope - When A Relatively Insignificant First Event Is Suggested To Lead To A More

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PURPOSIVE COMMUNICATION

PECHA KUCHA  A 20-slide power point presentation which moves automatically to each succeeding slide every 20
seconds
 Helpful to keep track of the time
BLOGGING  One of the effective ways of communicating and networking
 An indispensable medium of communication
 Use of blogs has been an engaging and effective way to promote writing skills
 Remember to…
 Be short and direct
 Ask a thought-provoking question
 Ask a multiple-choice question
 Share a shocking fact or statistic
 Share something personal
 Withhold a compelling piece of information
 Refute conventional wisdom
 Lead with a success story
 Start with a reader’s question
 Share a quote
 An abbreviated version of weblog
 A blogger is similar to being a freelance artist
COMMUNICTAION FOR VARIOUS PURPOSES
INFORMATIVE  Giving than asking
COMMUNICATION  Sharing information
 The informative value of a message is measured by how novel and relevant the information is
PERSUASIVE  Art of gaining fair and favorable considerations of our point of view
COMMUNICATION  Advocates something
 Provides a choice
 Turns audience into agents of change
 Has higher ethical obligation
 Appeals to feelings
ARGUMENTATIVE  Relies heavily on sound proof and reasoning
COMMUNICATION  Logos, ethos, and pathos are the three primary forms of proof
 Things to avoid…
 Defective evidence –misuse of facts, statistical fallacies, defective testimony, inappropriate
evidence
 Defective Patterns of Reasoning -flawed proofs, defective arguments and evident fallacies
1. Slippery slope –when a relatively insignificant first event is suggested to lead to a more
significant event
Logical form: If A, then B, then C…
2. Confusing facts with opinions
3. Red herring –attempting to redirect the argument to another issue
Logical Form: Argument A is presented by person 1. Person 2 introduces argument B.
Argument A is abandoned.
4. Myth of the mean –statistics hide the reality/truth by using an average; also called as the
illusion of averages

COMMUNITY AND PUBLISHING PLATFORMS


REDDIT  The site bills itself as the front page of the internet
 Massive collection of forums
 Broken up into more than a million communities known as subreddits –covers different topics
QOURA  An online site where people can post questions they have trouble answering
POTENTIAL MOTIVATIONS FOR ACCESSING BLOGS
CONVENIENT  To keep up with current events
INFORMATION SEEKING
PERSONAL FULFILMENT  For entertainment
GUIDANCE  Advice/emotional support
EXPRESSION AND  To feel involved
AFFILIATION
BLOG AMBIANCE  Good writing
OPINION-SEEKING  Expert opinions on issues of the day
FACT CHECKING DISTRUST  Check accuracy of other media
OF MEDIA
INQUIRY AND EDUCATION  Research for work or school
REASONS FOR STUDENTS TO BLOG
 Promotes collaboration
 Establishes a home-school connection
 Improves writing and digital literacy
 Showcases students accomplishments
 Gives students a voice
 Teaches digital citizenship
 Gives students a global and authentic audience
 Creates a digital portfolio
 Develops critical thinking skills
BLOGGER FOR HIRE  One who blogs for others and gets paid
WEB PUBLISHERS  They create their own blogs and then monetize them
11 CHARACTERISTICS OF HIGHLY INFLUENTIAL BLOGS
CONSISTENCY  Readers wants lots of post
 Neglected contents means neglecting your readers
ELOQUENCE  Always have something insightful
UNIQUENESS  Not doing what everyone else does
SPECIFIC  Focus on a niche
PERSONAL  Let readers get to know the person behind the screen
ANALYTICAL  Provide data
DETAIL  The more detail the better
THOUGHT-PROVOKING  Leave your readers thinking about your post
PASSION  Be passionate
INSTRUCTIONAL  Teach your readers and provide them something that is useful
NETWORKED  Be active
NICHE BLOG  An extremely focused blog
 Contents published are directly related to a narrow topic

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