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    CD Startegic Management

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    Billy Yoel Gultom

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    © All Rights Reserved
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    CD Startegic Management

    Uploaded by

    Billy Yoel Gultom
    4 views2 pages

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    4 views2 pages

    CD Startegic Management

    Uploaded by

    Billy Yoel Gultom

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    Course unit title Strategic Management

    Course unit code MNU307


    Type of course unit
    (compulsory, optional) Compulsory
    Level of course unit (according to
    EQF: first cycle Bachelor, Third Cycle Bachelor
    second cycle Master)
    Year of study when the course
    unit is delivered (if applicable) 2021–2022
    Semester/trimester when
    5th semester
    the course unit is delivered
    Number of ECTS credits allocated 4.8 credits
    1. Prof. Dr. Muslich Anshori, SE., MSc., Ak.
    2. Prof. Dr. Sri Iswati, SE., M.Si., Ak.
    3. Noorlailie Soewarno, Dr., SE., MBA., Ak., CMA.
    Name of lecturer(s)
    4. Iman Harymawan, SE., MBA., Ph.D.
    5. Alfiyatul Qomariyah, S.Ak., MBA., Ph.D.
    6. Nadia Anridho, S.Ak, MBA.
    1. Graduates are able to understand and apply basic concepts
    of supporting subjects, including business, management,
    law, and economics.
    2. Graduates are able to prepare specific works related to
    accounting, management, and business decision making
    3. Graduates are able to demonstrate information technology
    Learning outcomes of the
    skills in the application of knowledge
    course unit
    4. Graduates are able to apply information technology skills
    in the application of knowledge
    5. Graduates are able to implement relevant knowledge and
    understanding about managing organisation
    6. Graduates are able to demonstrate integrity as individuals
    with humanity values, morality and ethics
    Mode of delivery (face-to- face, Face-To-Face
    distance learning)
    Prerequisites and co-requisites (if
    applicable) Introduction of Business
    1. Basic concepts of strategic management and global strategic
    planning.
    2. Concepts of ethics, social responsibility, and sustainability
    and types of strategies.
    3. Vision and mission analysis; internal and external audit
    concept
    Course content 4. Concept of strategy selection and implementation.
    5. Concept of strategy execution and monitoring.
    6. Blue ocean strategy.
    7. Strategy maps.
    8. Case studies related to strategic management (aviation, sugar,
    food and beverage, pharmacy, cement, funeral, and banking
    industry).
    1. David, F.R. and David, F.R., 2017. Strategic Management: A
    Competitive Advantage Approach Concepts and Cases.
    Sixteenth Edition, Essex, England: Pearson.
    2. Ireland, R.D., R.E. Hoskisson, and M. Hitt, 2013. The
    Management of Strategy, 10th Edition, Mason OH: South-
    Western Cengage Learning.
    Recommended or required 3. David, R.D., 2011. Strategic Management: Concepts and
    reading and other learning Cases, Thirteen Edition, Upper Saddle River, NJ: Pearson
    resources/tools Education, Inc.
    4. Kim, W.C. and Mauborgne, R. 2005. Blue Ocean Strategy:
    How to Create Uncontested Market Space and Make the
    Competition Irrelevant, Harvard Business Scool Press. (KM)
    5. Kaplan, R.S. and Norton, D.P. 2004. Strategy Maps:
    Converting Intangible Assets into Tangible Outcomes,
    Harvard Business School Press
    1. Lectures
    Planned learning activities and
    2. Group Assignment (Resume and Presentation)
    teaching methods

    Language of instruction Bilingual, Bahasa Indonesia and English

    Assessment methods Assignment, Examination

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