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Mass Military Support

Foundation
Massachusetts Military Support
⬡ Non-profit located on the Otis Military Base, formed in
2017.
⬡ Main goal is to give back to the military families in
Massachusetts.
⬡ They put on eight to twelve big events per year, along with
running a full time food pantry, and they’re constantly
donating.

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Goals
⬡ Make a social media presence (expand to Instagram)
⬡ Get the video out/santa and coffee content
⬡ Insights to 600 on Facebook
⬡ Document events, elicit a feel good vibe
⬡ Get the website back up, and running

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Story behind military support
⬡ Giving back to the men and women who fight for our
freedom.
⬡ Starting a better life for those who seek it.
⬡ Growing up in a military family.
⬡ Sacrifices

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Audience
⬡ The audience that we are looking to reach is
anyone from the age of 25-60.
⬡ The goal of this audience is to gain more
attendance in military families/veterans and to
show others what we’re doing so they will
donate or volunteer.

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Social Media
Website/email

Facebook Instagram

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Instagram
⬡ Instagram went from 300 million users to
600 million after it was bought by
Facebook. (Vox.com) Instagram stories are
a really great tool. Place your screenshot here

⬡ Start posting stories for events and


donations when needed
⬡ Document the events
https://www.instagram.com/p/B0W6vjjH8SQ/?hl
=en

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Website/email
⬡ Most successful for receiving
donations and recruiting
volunteers. Place your screenshot here
⬡ Email idea
⬡ https://massmilitarysupportfoun
dation.org

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Facebook
⬡ Most successful for receiving
donations and recruiting
volunteers.
⬡ Reposting and posting stories
and events
⬡ https://www.facebook.com/mas
smilitarysupport/

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Results:
Instagram: Website Facebook
Posted by the Patriots! Increased donations, Another good source for
We’ve gained 50 and volunteers donations, volunteers,
followers, and are (Since the site was and documenting.
working on content for down) Let’s people see our
2020. events, pictures, videos
and stories.

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2020 ideas
- Monthly email
- Expanding to U.S. Military Support Foundation
- Get coffee in grocery stores
- More donation events
- U.S. family military stories

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Thank you!
Any questions?

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