Managerial Economics 1 Introduction

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ZANZIBAR UNIVERSITY

FACULTY OF BUSINESS
ADMINISTRATION (MBA)
INTRODUCTION TO MANAGERIAL
ECONOMICS: ALYF 601
Lecturer: Dr. Salim Hamad Suleiman
(Accounting and Finance Department)

E-mail: salimsule1@hotmail.com

0772-123 118/0676-913 812


Course Structure
(Managerial Economics)
vTopic 1. Intorduction : Basics of economic
analysis
vTopic 2. Demand and supply
vTopic 3. Production analysis and cost
analysis
vTopic 4. Market structure analysis and
Pricing component of market structure
vTopic 5. Theory of Individual Behaviour
(Consumer Behaviour
vTopic 6. The organisation of the firm
(Organisation sstructure and culture)
vTopic 7. Economics of Information
Grading Policy

30% - individual in-class test

15%- Takehome assignment

5% - Attendence

50% - final exam


Literature
• Managerial Economics: Samuelson,
William, F. and Marks, Stephen. 7 Edition

• Microeconomics: Optimization,
Experiments, and Behaviour. Burkett,
John P. 2006. Oxford Univ. Press.,
Source: http://site.ebrary.com/

• Microeconomics Demystified. Depken,


Craig. 2005. The McGraw-Hill Companies.,
Source: http://site.ebrary.com/

• Baye M. Managerial Economics and


Business Strategy [Text] / M. Baye. –
McGraw-Hill, 2006. – 620 p.
COURSE OBJECTIVE
Ø Managerial Economics as the first year MBA core
course aims to the students to acquire knowledge, to
understand the economic environment of an
organization.
Ø Its main objective is to develop students’ capacity to
analyze the economic environments in which business
entities operate and understand how managerial
decisions can vary under different constraints that each
economic environment plays on a manager’s pursuit of
his/her goals.
Ø Its focus will be on analyzing the functioning of markets,
the economic behavior of firms and other economic
agents under various market structures, and the
economic and social implications of the outcomes.
COURSE OUTCOMES
• Students should be able to understand the basic
economic principles.
• Students to know the application of demand
concepts in different perspectives, which helps
to frame out decisions in the practical world.
• Students to understand the production, technical
relationship in factors of production, its process
and impact of various costs on production.
• Students should be able to understand market
structure and pricing practices.
• Students to Understand the basics of national
income accounting .
AHSANTE

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