2 The Evolution of Traditional To New Media

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LEARNING OBJECTIVES
• Examine the technology or resources
available during the prehistoric age,
the industrial age, the electronic age,
and the new or digital age.
• Identify the devices used by people to
communicate with each other, store
information, and broadcast information
across the different ages.
WHAT FAMOUS EVENT OCCURRED ON
APRIL 14, 1912?
One of the deadliest peacetime maritime

disasters in History.
If the Titanic sank in the Atlantic
Ocean, how did the news reach
people in England and New York
at that time?
If the titanic sank today, in what
format will people receive or read
the news?
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PRE-INDUSTRIAL AGE (BEFORE 1700S)
People discovered fire, developed paper

from plants, and forged weapons and
tools with stone, bronze, copper and iron.
Examples:
• Cave paintings (35,000 BC)
• Clay tablets in Mesopotamia (2400 BC)
• Papyrus in Egypt (2500 BC)
• Acta Diurna in Rome (130 BC)
• Dibao in China (2nd Century)
• Codex in the Mayan region (5th Century)
• Printing press using wood blocks (220 AD)
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INDUSTRIAL AGE (1700S-1930S)
People used the power of steam, developed
machine tools, established iron production,
and the manufacturing of various products
(including books through the printing press).
Examples:
• Printing press for mass production (19th
century)
• Newspaper- The London Gazette (1640)
• Typewriter (1800)Telephone (1876)
• Motion picture photography/projection (1890)
• Commercial motion pictures (1913)
• Motion picture with sound (1926
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ELECTRONIC AGE (1930S-1980S)
The invention of the transistor ushered in the
electronic age. People harnessed the power
of transistors that led to the transistor radio,
electronic circuits, and the early computers.
In this age, long distance communication
became more efficient.
Examples:
• Transistor Radio
• Television (1941)
• Large electronic computers- i.e. EDSAC (1949) and
UNIVAC 1 (1951)
• Mainframe computers - i.e. IBM 704 (1960)
• Personal computers - i.e. Hewlett- Packard 9100A
(1968), Apple 1 (1976)
• OHP, LCD projectors
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INFORMATION AGE (1900S-2000S)
The Internet paved the way for faster
communication and the creation of the social
network. People advanced the use of
microelectronics with the invention of
personal computers, mobile devices, and
wearable technology. Moreover, voice,
image, sound and data are digitalized. We
are now living in the information age.
Examples:
• Web browsers: Mosaic (1993), Internet Explorer (1995)•
Smart phones
• Blogs: Blogspot (1999), LiveJournal (1999), Wordpress (2003)
• Social networks: Friendster (2002), Multiply (2003), Facebook
(2004)
• Microblogs: Twitter (2006), Tumblr (2007)
• Video: YouTube (2005) • Cloud and Big Data
ACTIVITY
Given the available media that we
have in the world now, what do you
think is the future of media? Is there a
technology that you have seen in a
science-fiction film or read in a book
that you want to become a reality in
the near future?
-In your own words, define Internet of
Things.
-Do you like the concept of IoT? Why
or Why not?
-In what situations do you encounter
IoT in the Philippines?
-How do you think IoT will evolve and
affect Filipino Society in the next 3
to 5 years?
-What do you think is the
relationship /cause and effect of IoT
in media and information literacy?
The internet of things (IoT) is a computing
concept that describes the idea of everyday
physical objects being connected to the
internet and being able to identify
themselves to other devices. It also may
include other sensor technologies, wireless
technologies or QR codes.
The IoT is significant because an object that

can represent itself digitally becomes
something greater than the object by itself.
No longer does the object relate just to its
user, but it is now connected to surrounding
objects and database data. When many
objects act in unison, they are known as
INTERNET OF THINGS (IOT)
-is only one of the various

emerging trends in technology
and information.
Sources?
Key words used?
Websites visited?
How did you determine the quality
and credibility of the resources?

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F

One of the deadliest peacetime maritime

People discovered fire, developed paper

The IoT is significant because an object that

-is only one of the various

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